We Scanned 38 of the Most Popular Websites — Here’s What’s Tracking You

Yahoo loads 122 trackers. WebMD loads 95. We used TrackerScout to grade 38 of the most popular websites and the results are disturbing.

Privacy grade cards for popular websites

Disclosure: The author of this article is also the creator of TrackerScout, the Chrome extension used to conduct these scans. This is not an impartial review — it’s a demonstration of what the tool reveals. Every data point below is real, collected by visiting each site and counting the third-party tracker domains loaded using the Disconnect open-source tracker database of 3,900+ known tracking domains. You can verify any of these results yourself by installing TrackerScout from the Chrome Web Store and visiting these sites.


We installed TrackerScout and visited 38 of the most popular websites on the internet — the sites you probably use every single day. We let each page fully load, waited for all the background scripts to fire, and recorded exactly how many third-party trackers were watching.

The results are disturbing.

The Worst Offenders

These sites loaded the most third-party trackers. Every tracker is a separate company receiving data about your visit — your device, your location, your browsing behavior.

SiteGradeTrackersCompaniesWorst Category
YahooF1229799 Advertising
Daily MailF967269 Advertising
WebMDF956564 Advertising, 14 Fingerprinting
Weather.comF927372 Advertising
MSNBCF675041 Advertising, 11 Fingerprinting
Fox NewsF594442 Advertising
AmazonF393531 Advertising
NY TimesF382821 Advertising, 7 Fingerprinting
MicrosoftF382620 Advertising, 8 Fingerprinting

Yahoo loaded 122 trackers from 97 different companies on a single page load. That means 97 separate organizations received data about your visit before you even clicked anything. WebMD — a site people visit when they’re worried about their health — loaded 95 trackers, including 14 fingerprinting scripts that can identify your specific device across the internet.

News Sites Are the Worst

Every major news site we scanned scored an F. Fox News: 59 trackers. MSNBC: 67. NY Times: 38. Daily Mail: 96. The sites that claim to inform you are also the ones tracking you the hardest. The advertising trackers alone outnumber the actual journalists at most of these outlets.

BBC scored slightly better at 23 trackers but still earned an F. The only news outlet that scored well was Reuters — which loaded zero third-party trackers.

Health Sites Are Selling Your Symptoms

WebMD loaded 95 trackers including 64 advertising trackers. When you search “chest pain symptoms” at 2 AM, 65 different companies know about it. Healthline wasn’t much better with 17 trackers. Mayo Clinic was the cleanest health site at 7 trackers, earning a C.

Shopping: Amazon Is Watching

Amazon loaded 39 trackers from 35 companies — a solid F. Every product you look at is broadcast to dozens of ad networks. Walmart was surprisingly clean at B+ with only 3 trackers. Target scored a D with 14, mostly fingerprinting scripts.

The Cleanest Sites

SiteGradeTrackersWhy It’s Clean
WikipediaA+0Non-profit, no ads, donation-funded
CraigslistA+0Minimal design, no ad network
RedditA+0First-party ad system only
ReutersA+0Wire service, minimal tracking
GoogleA+1Tracks you internally, not via third parties
PayPalA+1Financial site, security-focused

Wikipedia, Craigslist, Reddit, and Reuters loaded zero third-party trackers. Google’s homepage loaded only 1 — though Google itself is the tracker on most other sites. The irony: the company that tracks you everywhere else keeps its own front page clean.

The Full Rankings

#SiteGradeScoreTrackersCompanies
1YahooF1512297
2Daily MailF159672
3WebMDF159565
4Weather.comF159273
5MSNBCF156750
6Fox NewsF155944
7AmazonF153935
8NY TimesF153828
9MicrosoftF153826
10BBCF282315
11eBayF39179
12HealthlineF391713
13TargetD46147
14AirbnbD52128
15Booking.comD58108
16NetflixC6195
17CNNC6874
18SpotifyC6876
19Mayo ClinicC6877
20LinkedInC+7263
21YouTubeB7651
22TwitchB7654
23TikTokB8042
24BingB8042
25X (Twitter)B+8532
26WalmartB+8532
27FacebookA9021
28InstagramA9021
29ZillowA9021
30GoogleA+9511
31PayPalA+9511
32CoinbaseA+9511
33WikipediaA+10000
34RedditA+10000
35ReutersA+10000
36CraigslistA+10000
37EtsyA+10000
38ExpediaA+10000

What This Means For You

Every time you read the news, check the weather, or look up a health symptom, dozens — sometimes hundreds — of companies are collecting data about you. They know what you read, what you searched, what device you’re using, and often where you are. This data is bought, sold, and aggregated to build advertising profiles that follow you across the internet.

The sites that scored well prove it doesn’t have to be this way. Wikipedia runs one of the most visited websites in the world with zero trackers. Reddit does it with zero. Reuters does it with zero. The trackers exist because these companies chose to put them there.

How to Check Any Site Yourself

TrackerScout is a free Chrome extension that gives every website an instant privacy grade from A+ to F. It runs entirely in your browser — your browsing data never leaves your device. Install it from the Chrome Web Store, visit any site, and see the grade in your toolbar. Click the extension for a full breakdown of trackers, cookies, HTTPS security, and more.

Pro users get AI-powered privacy policy summaries that cut through pages of legal jargon to tell you what a site is actually doing with your data. Learn more at trackerscout.com.


Methodology: Each site was visited using a headless Chromium browser with the Disconnect tracking protection list (3,900+ known tracker domains). Third-party requests were intercepted and matched against the tracker database. Scores were calculated using TrackerScout’s exponential decay algorithm. Scans were performed on April 6, 2026. Results may vary based on geographic location, login state, and A/B testing variations on each site.